Our Story

Since 2003, we’ve known that custom apparel needs to be more than just a box of shirts. Far too often, people feel like they’re stuck running their company’s apparel program without adequate support. Custom Threads was formed because founders Mark and Linda McCord experienced firsthand the difficulties of ordering custom apparel. 


 

We Took Action

After seeing how established suppliers were doing business, Mark and Linda realized there was a need for a better process. So Mark left his leadership role in the corporate world and Linda left full-time volunteering. And the two began building a new business model for custom apparel, making sure it was one that would deliver the product on-time while also offering much-needed support for the whole process, from development to delivery.

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We Refined Our Services

Initially, Custom Threads focused on offering our program management services to large schools and sports teams. But as we started refining the process, it became clear that the corporate space also lacked this crucial support. 

So, we began serving corporate clients as well, helping them manage apparel programs for golf events, onboarding, incentive rewards, and more. As of today, we’ve helped both midsize and large companies within North America and around the world set up no-hassle, personalized custom apparel programs.


 

We know that professionals in executive, marketing, and human resources roles understand the importance of corporate branding and its value in apparel programs. However, managing the details of creating that program is out of their job scope. And without support, facilitating it can take their attention away from more pressing business priorities.



For Custom Threads, making your brand look good is our skillset and our top priority. We use our industry expertise and refined business model to make sure you get the apparel you envisioned without all the work of managing it yourself. 






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